Google is worried that as people start using the term "Google" as a generic verb--i.e. "I googled the guy to see what he had written"--Google will lose its claim on the Google trademark. (There are plenty of wrinkles, but common usage makes a trademark claim much harder to sustain.)
So... Google writes this entry on its "Official Google Blog" to try to discourage people from using the term "Google" so loosely. It was clearly written by some lawyer pretending to be a Google staffer who's funny! and exciting! but really concerned about this important trademark issue. I really hope I never have to do anything like this.
Thursday, November 02, 2006
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